I talk to a lot of authors and look at hundreds of self-published books, and the ones that are problematic jump out at me. Longstanding habits of readers and accepted trade practices have come to dictate that we follow these formatting guides unless we have a pretty good reason not to. It’s important to stay within formatting conventions because printed books have existed for a long while. When authors decide to format their own books, they don’t pick the best book layout. Need a Book Layout Template for MS Word or Mac?.
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